We can light the world.
Across various cultures throughout history, people have discerned the shape of one or more rabbits nestled among the dark patches of the Moon's surface.
Fray Bernardino de Sahagún explores celestial bodies and natural phenomena in "La Historia General de las Cosas de la Nueva España", known as The Florentine Codex. His work, written primarily between 1545 and the late 1570s, delves into the Moon, its phases, and the legend of the Moon Rabbit imprinted on its face, as recounted in a native Pre-Hispanic origin story. See specifically Book VII, Chapter 2.
“The fable of the rabbit, which is on the moon, is this: It is said that the gods were mocking the moon, and slapped its face with a rabbit, and hence the rabbit remained marked on the face, darkening it, like a cardinal. Afterwards, the moon went out to light the world.”
In Asian cultures, the Moon Rabbit is often depicted pounding the contents of a vessel. In Chinese and Vietnamese traditions, the vessel holds the elixir of life, while in Japanese and Korean mythology, the Moon Rabbit is busy preparing glutinous rice to make rice cakes, the primary staple of sustenance.
Let's stay in touch
Elevate Your Brand.

A Tradition of Storytelling
The Moon Rabbit Experiential Difference
From ancient campfires to modern convention centers, the essence of storytelling remains unchanged: to captivate, to connect, and to inspire. Our team embraces this rich tradition, transforming your brand's message into compelling narratives that engage and enchant your audience.
Cultural Resonance
• Inspired by the timeless story of the Moon Rabbit, we bring a global perspective and a deep appreciation for the art of storytelling and impact of brand.
Unparalleled Expertise
• With years of experience in experience-driven marketing, we know what it takes to make your brand shine.
Custom Solutions
• Every brand is unique, and so are our strategies. We craft personalized approaches that reflect your values to execute your vision.
Results-Driven
• Our mission is to ensure your brand is impactful and achieves measurable success.